Focus groups are one of the significant data-gathering methods commonly used in marketing and social sciences. It is organized the same way as interviews, but instead of one-on-one interactions, they usually involve five or more people who share similar socio-economic background and demographics. Researchers take notes or record the process with the consent of the respondents.
Surveys are among the primary methods of collecting data. For decades, researchers used old-school methods - paper and phone calls - to conduct surveys, but advances in technology let them take a different approach to almost all data collecting methods. Now, it is possible to create, send, and analyze surveys using computer-assisted, easy-to-use software that comes with numerous features.
One of the principal methods of collecting data is observation. This research technique is primarily used for qualitative research to gather data about people, objects, events, behaviours, etc., in their natural setting. Researchers watch, listen, take notes, and also record video/audio in their surroundings to get first-hand information on the research topic. There are two approaches to observation:
We may perform research for academic or business purposes, and in both cases, we need to gather information using different data collection methods. These methods vary depending on the method availability or objectives of the research. The main research types – quantitative and qualitative research may require specific strategies, and in some instances, some of the methods may be used for both forms of research.
Taking notes while listening to an audio/video file is easy because you can rewind the recording any time and write anything you missed. It is different when it comes to taking notes during the live talk. You may need to take notes during the lecture or an event. In all cases, you need to be prepared both before the talk and during the talk. The following tips may be useful for taking notes while actively listening to the speaker.
In the age of technology, it is sometimes extremely difficult to avoid plagiarizing someone's work, considering the size of information on the internet. The Cambridge Dictionary explains the term "plagiarism" as "the process or practice of using another person's ideas or work and pretending that it is your own." It happens deliberately most of the time; however, it can also result from forgetfulness.
We will look at this issue in terms of writing and offer some tips on how to avoid it.
Paraphrasing is part of the writing process. If you want to use a sentence or a passage from one source, you can do it in two ways. You can either keep it the same in quotation marks or can change the words and structure. In other words, paraphrase it. It is important that the general meaning of that sentence/passage remains the same. It goes without saying that you should add citations showing information about the original author, book, page, or anything available. Otherwise, you may have to deal with plagiarism.
A summary is an overview of a piece of writing, formulated into your own words. When we write a research paper, essay, or article, we may need to use other authors’ information. We can use that information by summarizing the major points and citing the writer and work. We can also summarize something we read in order to remember it better. Another form of summarizing can usually be seen on the back cover of a book, where there is a very brief summary of the entire book. Let’s take a look at some tips that can be used to summarize the writing as effectively as possible.